- mselect is seeking a Marketing Executive for a hospitality and catering client in Erbil, Iraq. Candidates must have at least 3 years of relevant marketing experience and be fluent in Kurdish, English, and Arabic.
About the Role
As a Marketing Executive, you will play a pivotal role in driving brand awareness, customer engagement, and sales for our industrial client in the food and beverage sector. You will be responsible for planning, executing, and optimizing marketing campaigns across various channels, including digital marketing, content creation, and social media management.
Key Responsibilities - Campaign Management: Develop and execute comprehensive marketing campaigns aligned with business objectives. Coordinate with cross-functional teams to create compelling promotional materials. Track and analyze campaign performance to optimize future efforts.
- Digital Marketing: Manage and optimize the company's website to enhance online visibility. Implement SEO strategies to improve organic search rankings. Execute paid advertising campaigns on platforms like Google Ads, Facebook, and Instagram.
- Social Media Management: Develop and implement a robust social media strategy across relevant platforms. Create engaging content, monitor channels for trends and feedback, and foster community engagement.
- Content Creation: Produce high-quality content for various marketing channels, including social media, email newsletters, and the website. Collaborate with designers to create visually appealing materials.
- Market Research and Analysis: Conduct market research to understand customer preferences, industry trends, and competitor activities. Analyze market data to inform marketing strategies and decision-making.
- Brand Management: Ensure consistency in brand messaging and identity across all marketing channels. Coordinate promotional activities to strengthen brand presence. Stay updated on target audience trends and adapt strategies accordingly.
- Email Marketing: Develop and execute targeted email marketing campaigns to nurture leads and drive conversions. Segment email lists and personalize content for maximum impact.
- Partnerships and Collaborations: Identify and cultivate relationships with influencers, bloggers, and other potential partners. Collaborate with local businesses and community groups for co-marketing opportunities.
- Budget Management: Manage the marketing budget effectively, ensuring efficient allocation of resources. Monitor spending and ROI to optimize campaign performance.
Qualifications- Bachelor's degree in Marketing, Communications, or a related field
- Minimum 3 years of relevant work experience in marketing
- Fluency in Kurdish, English, and Arabic
- Strong understanding of digital marketing principles and tools
- Excellent written and verbal communication skills
- Creative problem-solving and analytical abilities
- Ability to work independently and as part of a team
*Only applicants meeting the strict criteria outlined above will be contacted as part of the shortlisting process.
Marketing Executive
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Location:
Erbil
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Sector:
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Contact:
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Job ref:
4253
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Published:
5 months ago
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Expiry date:
2024-09-17